Nice to meet you!

I am Maria Fernanda

Entrepreneur, artist and personal and business entrepreneurship mentor. Founder and active member of the China Store team.

As a seasoned entrepreneur with a strong background in international trade and business, I bring valuable insights to the establishment and growth of ventures. As the Founder and Board Member of China Store Colombia, I have gained extensive experience in management and business development.

I have a track record of initiating, contributing to, and leading projects, including serving as the Executive Director of Media Naranja, and as a Junior Partner of El Regalo Curioso. Additionally, I am a member of the AMEN Group, participating in social projects aimed at supporting communities affected by the armed conflict in Colombia.

I devoted my efforts to nurturing the next generation of entrepreneurs by serving as a speaker and adviser at the Entrepreneurs Seminar at the University Corporación Minuto de Dios, where I shared valuable insights and guided students on their entrepreneurial journey. Since 2021, I am residing in Europe and taking on new challenges, expanding my knowledge, and gaining diverse expertise.

Master in Entrepreneurship and Innovation

University of Padua / October 2023 Padua, Italy.

Bachelor’s Degree in International Trade

Jorge Tadeo Lozano University / 2009 Bogotá, Colombia.

PROFESSIONAL EXPERIENCE

CHINA STORE COLOMBIA
Founder & Senior Partner
Member Board
(2010-Currently)
Sales Manager for 3 years
(October 2016- June 2019)
General Manager for 6 years
(April 2010- September 2016)
• Plan, develop, implement and direct
the company.
• Decision Maker
• Team Managment
• Customer, Suppliers, Colaborators Relationships.

UNIVERSITY UNIMINUTO
Entrepreneurs Seminar
Speaker & Adviser
“The art of Startup Motivation”
2011 – 2018
Bogotá, Colombia

UNIVERSITY ICESI
Seminar “Misión internacional
China”
Speaker
23rd to 26th April, 2014
Cali, Valle del Cauca, Colombia

MEDIA NARANJA
Co-founder & Executive Director
November 2017 –Currently
• Creating and implementing the
company vision and mission
• Partnership development
• Fundraising

EL REGALO CURIOSO
Co-founder from 2012
Senior Partner from 2020
• Marketing Research
• Product Development

University of Padua
ENTREPRENERSHIP &
INNOVATION
October 2020 –Ongoing.
Padua, Veneto, Italy.

Jorge Tadeo Lozano
University
BACHELOR DEGRRE INTERNATIONAL
TRADE
2006 – 2009, Bogotá, Colombia

Public Chinese Language Center
CHINESE BUSINESS LANGUAGE
2012. Guangzhou, China.
Guangzhou University
CHINESE LANGUAGE
2012. Guangzhou, China.

STARTUPS

CHINA STORE COLOMBIA

A firm that offers consulting,
management, and logistics services to
doing business between
China and Colombia.
www.chinastorecolombia.com

MEDIA NARANJA

Non-profit organization that
executes artistic and social projects,
addressing them to promote
entrepreneurship.
media-naranja.co

EL REGALO CURIOSO

on-line store

LANGUAGES

SPANISH: NATIVE

• English: Upper-Intermediate
• Italian: Intermediate
• Chinese: Elementary

PROJECTS & ENTREPRENEURSHIP EXPERIENCE WITH SOCIAL AND RURAL APPROACH:

SEEDGROUND OF LEADERS FOR TRANSFORMATION.

(Breaking Borders)

Rol: Entrepreneurship Facilitator

Media Naranja – Bogotá Graffiti

2020

MANIGUA: INTERNATIONAL SOLIDARITY PROJECT

Media Naranja (COL) – Communic’arte (FR) – University of the Amazon (COL)

Rol: Entrepreneurship Consultant

Caquetá, Colombia

2018-2020

AMAZON RICE PROJECT

Territorial Spaces for Training and Reintegration (ETCR) Héller

Rol: Advisor on marketing, commercialization and potential financing opportunities.

Mosquera, Carmelita, Putumayo, Colombia.

2019

SACHA INCHI PROJECT

Territorial Spaces for Training and Reintegration (ETCR) Georgina Ortiz,

Rol: Marketing and marketing opportunities advisor.

Vista Hermosa, Meta, Colombia.

2019

COOMUBUVIPAC (COOPERATIVE ORGANIZATION)

Territorial Spaces for Training and Reintegration (ETCR) Héctor Ramírez.

Rol: Leader of the team of volunteers for the creation of the organization’s website.

Agua Bonita, La Montañita, Caquetá, Colombia.

2018

CAREER IN ENTREPRENEURSHIP PROJECTS WITH AN ARTISTIC AND CULTURAL APPROACH

MEMORY, PEACE AND RECONCILIATION FESTIVAL

(Bogotá is painted with the colors of the countryside)

Rol: Executive Director and Producer

Bogotá D.C., Colombia

2019

GEORGINA ORTIZ ART AND GRAFFITI FESTIVAL

Vista Hermosa, Meta, Colombia

Rol: Workshop Facilitator “Art is the engine of entrepreneurship”

Vista Hermosa, Meta, Colombia

2019

CHRISTMAS AND ENTREPRENEURSHIP FAIR

Media Naranja (COL) – Communic’arte (FR),

Rol: Producer

Bogotá D.C., Colombia

2018

AGUA BONITA GRAFFITI FESTIVAL

Organizer: Intygrillos Foundation – Guest: Media Naranja

Rol: Collaborator

Caquetá, Colombia

2018

ARTISTIC PROGRAM “INCUBATOR OF DREAMS”

Media Naranja – Room C.

Rol: Producer

Bogotá D.C., Colombia

2018

URBAN ENTREPRENEURSHIP FAIR

Media Naranja – Room C.

Rol: Producer

Bogotá D.C., Colombia

2018

AGUA BONITA ART AND GRAFFITI FESTIVAL

Rol: Collaborator

La Montañita, Caquetá, Colombia

2018

ARTISTIC TOUR OF THEATER PLAY “GRISES”

Media Naranja – La Tribu Teatro.

Rol: Producer

Bogotá D.C., Colombia

2018

SENSORY PERFORMANCE “ANOMIA”

Sensósfera (COL) – Teatro Ciego (ARG) – Sensorama (MEX).

Rol: Actress

Bogotá D.C., Colombia

2017

SENSORY PERFORMANCE “AQUA-CERO”

Sensosphere.

Rol: Production Collaborator

Guasca, Cundinamarca, Colombia

2016

THEATRICAL PLAY “PARTY IN THE MAIZAL”

Tadeo Drama Company.

Rol: Producer and Actress

Bogotá D.C., Colombia

2016

SHORT FILM “LISTON ROSA”

Rol: Actress

Bogotá D.C., Colombia

2008